Originally published in Interiors & Sources

09/15/2011

Benjamin Moore Predicts Blue Big in 2012

Top color pick for the coming year is Wythe Blue HC-143, a blue green hue with a cool gray cast

 
Benjamin Moore Whythe Blue

Whythe Blue in action, Benjamin Moore's color pick for 2012.

MONTVALE, NJ—Benjamin Moore color experts are forecasting that blue will be big in 2012 as the population seeks out a sense of calm, trust, and the tried-and-true. The paint company’s top color pick for the coming year is Wythe Blue HC-143, a blue green hue with a cool gray cast to it.

“It’s interesting that Wythe Blue is from our historical color collection,” says Sonu Mathew, ASID, IIDA and Benjamin Moore’s senior interior designer. “We’ve actually cited it because it has a modern edge, yet it’s so rooted in history and is respectful of what’s classic and enduring.”

As Mathew pointed out, the blue family is such an ideal backdrop for other colors and materials. “It’s an excellent partner to various wood tones, and complements the grays and whites that have become current decorating basics.”

Benjamin Moore’s Wythe Blue also evokes nature’s primal elements of earth, sky, water, flora and fauna. It’s a color that can create a serene and restful, comfortable and stable ambiance—an antidote to the frenetic pace of today’s daily life.

Another trend blue for 2012 is Benjamin Moore Montpelier AF-555. Also on the gray scale, this is a steelier tone, but it, too, has a timeless quality to it.

Amethyst Shadow 1441 is another call out for 2012 that borders the gray scale while bridging between purple and blue.

A slew of great grays are among the Benjamin Moore color suggestions for 2012. Make note of Stardust 2108-40, Nimbus Gray 2131-50, Sharkskin 2139-30, Storm Cloud Gray 2140-30 and Revere Pewter HC-172 as the year’s “hotties” in this color category.

The perennial love affair with whites and neutrals can be fashionably sated with Benjamin Moore’s Ballet White OC-9, White Dove OC-17, Battenberg AF-70, Refined AF-75 and Pashmina AF-100. These, according to Mathew, are reliable “go tos” that never go out of style.

Urbanistas, said Mathew, tend to kick up the color usage a notch or two with spicier tones. For these intrepid ones who welcome color into their décor Benjamin Moore is proposing Gypsy Love 2085-30 or Persimmon 2088-40, robust, ruddy hues.

Earthy tones are very much included in the 2012 palette. Those envisioned to be strongest in the coming year are Benjamin Moore’s French Press AF-170, Masada AF-220, Farm Fresh AF-360, Dunmore Cream HC-29, and Fresh Olive 2149-30.

Mathew reminded that the end goal in providing an annual color forecast is to help inspire and fuel the imagination of individuals as they take on home decorating and painting projects. “This is meant to be a starting point in their color selection process,” she says.

Additionally, according to Mathew, the company keenly offers support in helping choose color combinations. “We’ve learned that one of the greatest challenges for consumers is deciding on color combinations, and their confidence is lacking when it comes to these choices,” says Mathew.

Aiding this quandary is the 2012 Color Trends Card that can be found on display and is available free of charge at Benjamin Moore paint retailers nationwide. Or, online tools also are offered, such as the Personal Color Viewer, the ben Color Capture app, and the Color Life e-zine for iPads and Androids. All are easy to use resources for visualizing how colors will harmonize and complement one another.

 


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Visit our website today to learn about the design flexibility of a Morton building and the endless possibilities of partnering with our designBUILD team.


Wood construction is both cost and energy efficient. Check out Morton Buildings and our designBUILD team online today to discover all the benefits of post-frame construction.


When choosing a metal-clad building for your next construction project, consider Morton Buildings, Inc., and their designBUILD team, we’ll make your dream a reality.

We Can Help You Reduce Energy by 30%

Our mission is to help our customers manage their buildings' energy costs, improve reliability, and enhance performance while having a positive impact on the environment.
CLICK HERE to find out how.

 


Tennant Company is a recognized leader in designing, manufacturing and marketing solutions that help create a cleaner, safer, healthier world. With thousands of satisfied customers already using award winning ec-H2O technology, why not see what you're missing? Test ec-H2O on your soils in your facility. Get a free demo.


Tennant Company is a recognized leader in designing, manufacturing and marketing solutions that help create a cleaner, safer, healthier world. With thousands of satisfied customers already using award winning ec-H2O technology, why not see what you're missing? Test ec-H2O on your soils in your facility. Get a free demo.

 

Replace core drilling with Connectrac In-Carpet and On-Floor Wireways, the proven connectivity solution in open interior spaces of all kinds. These elegant low-profile wireways are great for AV / telecom connectivity wherever it’s needed.

Add highly responsive multi-zone comfort to any building project, in any climate. Our CITY MULTI H2i R2- and Y-Series VRF systems give you flexibility to fit the needs of any building. Enjoy 100% heating capacity at 0°F outdoor ambient, and 85% heating capacity at -13°F outdoor ambient.  For more information, log on to www.mitsubishipro.com

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