Originally published in Interiors & Sources

01/30/2013

The Tech Effect

Technology is a constant presence for many of us, but how is that changing how we interact with and design the next generation of interiors?

By James Williamson, IIDA, LEED AP

 

We rely on technology on a daily basis. If you were asked, right now, to unload all of the electronic devices from your bag, purse or pockets, how many would there be? My guess is that you probably have more than you need (or expect).

As the interior design community continues to deepen its embrace of technology, it’s apparent that our firms’ practices are changing as well. Emerging technologies now have a direct impact on how we design spaces for clients, as innovative ideas must create a seamless user experience, manage sizeable amounts of data or simply help navigate a space. These factors change the way people interact with and experience interiors. When you create a strong brand for yourself and a human connection with the customer or product in a strategically designed space, you are utilizing the advantages of emerging technology.

Take, for example, the Apple store. I cannot remember the last time I waited in line. The retail environment is specifically designed so that there are more customer service representatives than there are cash registers. You can seek out a one-on-one consultation or you can self-checkout with the Apple store app on your smartphone. All of the company’s products are available to test drive and Genius Bar appointments can be scheduled in advance. The Apple store offers a unique and positive experience in a strategically designed space, which allows for interaction with the product and an enjoyable customer experience while clearly harnessing technology to their advantage.


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Visit our website today to learn about the design flexibility of a Morton building and the endless possibilities of partnering with our designBUILD team.


Wood construction is both cost and energy efficient. Check out Morton Buildings and our designBUILD team online today to discover all the benefits of post-frame construction.


When choosing a metal-clad building for your next construction project, consider Morton Buildings, Inc., and their designBUILD team, we’ll make your dream a reality.

Yaskawa drives offer quality performance for air handlers and cooling towers on the roof to secondary chilled water pumps in the basement

Bluebeam® Revu® simplifies digital facilities document management from design review to leveraging as-builts, maintenance manuals and O&Ms submittals.

We Can Help You Reduce Energy by 30%

Our mission is to help our customers manage their buildings' energy costs, improve reliability, and enhance performance while having a positive impact on the environment.
CLICK HERE to find out how.


 
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