Originally published in Interiors & Sources

07/31/2013

Festival Centre by 5+ Design

The 2.3 million-square-foot, multi-level Festival Centre in New Cairo City was inspired by the urban model of European cities and villages.

Renderings courtesy of 5+design

 
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As one of the newest planned communities to form on the edge of Egypt’s congested capital, Cairo Festival City represents an opportunity for residents to reclaim some quality of life. Filled with residential and business districts; educational and recreational facilities; and a host of boulevards, parks and public spaces, the development promises a new standard of living for the country’s growing middle class. But it’s the highly anticipated indoor-outdoor shopping experience known as the Festival Centre that developers hope will become the real draw.

Designed by Hollywood-based firm 5+design, the 2.3 million-square-foot, multi-level Festival Centre was inspired by the urban model of European cities and villages. It incorporates pedestrian walkways, shopping arcades and central plazas, and overlooks the Festival Village, a collection of outdoor boutiques, restaurants and performance spaces. The Centre will be linked with the Village by the Promenade, a stepped streetscape with more shops and cafes.

Inside, the design team chose to play up elements from nature in each of the building’s distinct courts, which will be home to a number of anchor tenants. In the Sky Court, jewel-colored pendants cascade from an enormous skylight, casting ever-changing patterns across the floor below. In the Water Court, the sound of rain fills the air as water showers from the ceiling through rings of neon and stainless steel and into a reflecting pool. The Garden Court provides a botanical escape with greenery glowing under its clerestory windows, while the Light Court offers a cluster of whimsically oversized lanterns to brighten the mood in the absence of natural light.

The forms throughout the Centre are simple and neutral, allowing the storefronts themselves to be the dominant presence of the architectural vocabulary. “The language of the architecture is all about repetition and simplicity, mirroring the urban environment of Cairo and the methodology of construction in Egypt’s indigenous architecture,” says Michael Ellis, partner with 5+design.

The Festival Centre is scheduled to open later this year. For more information, visit www.5plusdesign.com.

 


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Visit our website today to learn about the design flexibility of a Morton building and the endless possibilities of partnering with our designBUILD team.


Wood construction is both cost and energy efficient. Check out Morton Buildings and our designBUILD team online today to discover all the benefits of post-frame construction.


When choosing a metal-clad building for your next construction project, consider Morton Buildings, Inc., and their designBUILD team, we’ll make your dream a reality.

We Can Help You Reduce Energy by 30%

Our mission is to help our customers manage their buildings' energy costs, improve reliability, and enhance performance while having a positive impact on the environment.
CLICK HERE to find out how.

Bluebeam® Revu® simplifies digital facilities document management from design review to leveraging as-builts, maintenance manuals and O&Ms submittals.

 


 
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