09/14/2006

Polls Reveal Hotel Guests’ Perceptions of Housekeeping Issues

Respondents to Orkin’s polls report bathroom cleanliness as their top concern

 

Atlanta-based pest control company Orkin Inc. recently announced the results of two independent polls of hotel consumers and hotel insiders about their respective perceptions of pest control and other housekeeping issues in the hospitality industry.

For regular hotel users (i.e. those who spend at least one night a month in a hotel), bathroom cleanliness is a top concern. When asked to select conditions that might cause them not to return to an establishment, more than nine out of every 10 (92 percent) chose “a visibly unclean bathtub.”

Pests aren’t far behind in their ability to turn off guests. Eighty-five (85) percent of regular hotel-goers reported they might never return to an establishment if they saw or heard a mouse, while 80 percent indicated they might never return to an establishment if they found a cockroach in the bathroom.

Linen cleanliness is not as great a concern for hotel guests, though half (51 percent) of regular hotel-goers said a hair on the pillowcase of a “freshly made bed” might stop them from returning to an establishment.

Perhaps the most important point for chain hospitality brands: a bad experience at one hotel in the chain has a ripple effect. Over 70 percent of all poll respondents reported that housekeeping problems at one hotel would impact the way they felt about its sister hotels.

Insiders and Consumers Agree on Bathroom Cleanliness (But Not on Pest Control)
So, how do the industry’s housekeeping priorities line up with guests’ concerns? When asked to prioritize five housekeeping concerns - linen cleanliness, bathroom cleanliness, dishware cleanliness, chemical safety, and pest control - the results revealed some differences in perception.

Given guests’ deep aversion to an unclean bathtub, as revealed by the consumer poll, one might say that the hospitality industry has its priorities straight. Two-thirds of hotel insiders (67 percent) rate bathroom cleanliness in their top two concerns, and 87 percent rate it in the top three.

Pest control is a different story. While pest control issues cited in the poll can stop more than four in five regular hotel users from returning to an establishment, only 19 percent of hotel insiders rate pest control as their top housekeeping concern.

“Pest control isn’t always a top priority for many hotels and motels until there’s a problem,” says Orkin’s Quality Assurance Director Zia Siddiqi. “That’s why it’s so important for hospitality establishments to have an effective, ongoing program that’s invisible to guests and, frankly, invisible to most hotel staff. The less they have to think about it, the better.”

How Common Are Pests in Hotels?
The hotel insiders’ poll also asked how often various pests were found in and around respondents’ establishments. Highlights include:
* 45 percent of respondents reported that flies are a “somewhat-common (every 3 to 6 months)” or a “very-common (once a month or more)” problem at their establishments.
* 32 percent of respondents reported that cockroaches are a “somewhat-common (every 3 to 6 months)” or a “very-common (once a month or more)” problem at their establishments.
* Rodents are slightly less common. Twenty-six (26) percent of respondents reported that rodents are a “somewhat-common (every 3-6 months)” or a “very-common (once a month or more)” problem at their establishments.
* 20 percent of respondents reported that bed bugs are present in their establishments “once every year or so.”

This information was provided by and reprinted with permission from Orkin Inc., an industry leader in essential pest control services and protection against termite damage, rodents, and insects in North America. Visit (www.orkincommercial.com/apps/pressmanager/ARFiles/HospitalityPollResultsOnline.pdf) for complete poll results, or call (866) 214-2449 to find out more.

 


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Visit our website today to learn about the design flexibility of a Morton building and the endless possibilities of partnering with our designBUILD team.


Wood construction is both cost and energy efficient. Check out Morton Buildings and our designBUILD team online today to discover all the benefits of post-frame construction.


When choosing a metal-clad building for your next construction project, consider Morton Buildings, Inc., and their designBUILD team, we’ll make your dream a reality.

We Can Help You Reduce Energy by 30%

Our mission is to help our customers manage their buildings' energy costs, improve reliability, and enhance performance while having a positive impact on the environment.
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Add highly responsive multi-zone comfort to any building project, in any climate. Our CITY MULTI H2i R2- and Y-Series VRF systems give you flexibility to fit the needs of any building. Enjoy 100% heating capacity at 0°F outdoor ambient, and 85% heating capacity at -13°F outdoor ambient.  For more information, log on to www.mitsubishipro.com


Tennant Company is a recognized leader in designing, manufacturing and marketing solutions that help create a cleaner, safer, healthier world. With thousands of satisfied customers already using award winning ec-H2O technology, why not see what you're missing? Test ec-H2O on your soils in your facility. Get a free demo.


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