Originally published in Interiors & Sources

10/01/2007

Newsworthy: AOL Design is AOK

 

Texture and color click at AOL's new corporate office.

When designers at architectural giant HOK set out to brand America Online's (AOL) new corporate office in Beverly Hills, CA, they found some tricky spaces, including a three-story rotunda, which divides the floors in halves.

"For the design of the second-floor rotunda, I wanted to clad the curving walls in one of AOL's bright branding colors to enliven the space and encourage the staff to interact," says Clay Pendergrast, interior design director and vice president at HOK.

On one side of the rotunda, five orange/red-colored, 8-foot-tall by 4-foot-wide Lightblocks wall panels are inscribed with the AOL logo. On the opposite side of the rotunda the panels are etched in AOL company traits such as "intuitive," "inspiring," and "dynamic." Both sides create a bold, curving "billboard" for the Internet service provider.

On the ground level, adjacent to the building lobby, is the Internet Café, another inviting, AOL color-branded space that entices staff and visitors inside to relax, grab a bite to eat, and go online. The front of the technically formed horseshoe-shaped bar is clad in thermal-formed white frosted panels. In the corridor adjacent to the Internet Café is a wall of sustainable wheat-board paneling dotted by lighted niche slots finished in yellow, orange, and lime green-colored Lightblocks.

 


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Visit our website today to learn about the design flexibility of a Morton building and the endless possibilities of partnering with our designBUILD team.


Wood construction is both cost and energy efficient. Check out Morton Buildings and our designBUILD team online today to discover all the benefits of post-frame construction.


When choosing a metal-clad building for your next construction project, consider Morton Buildings, Inc., and their designBUILD team, we’ll make your dream a reality.

We Can Help You Reduce Energy by 30%

Our mission is to help our customers manage their buildings' energy costs, improve reliability, and enhance performance while having a positive impact on the environment.
CLICK HERE to find out how.

Bluebeam® Revu® simplifies digital facilities document management from design review to leveraging as-builts, maintenance manuals and O&Ms submittals.

 


 
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